An Offer You Can?t Refuse? Facebook Adds Barcodes, New Ad-Buy Rider To Its Offers Coupon Product

Offers, a free couponing service launched by Facebook back in May to beef up its commercial profile with businesses, is getting an update. From today, and gradually rolling out globally, Facebook is adding some new features -- one to enhance the product for businesses, with a new e-commerce option; and another to enhance the product for Facebook itself, in the form of more ads.

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